Golf Today: George Peper Interview — The Best Logos in Golf

M. James Ward, longtime GWAA/MGWA member and Golf Today's lead course reviewer, sits down with George Peper for a detailed Q&A on the book's origins and process. Peper walks through the genesis story (the framed Peachtree logo display, Clay Jackson, Lou DiLorenzo, and Gee Aldridge's founding conversation) and the judging methodology: nearly 400 candidates narrowed to a 225-logo ballot, scored 1-to-5 across seven criteria, with roughly 50 unanimous picks, 50 quick cuts, and real debate over the middle 125.

Ward draws out details you won't find in traditional press coveragefor the book: final 100 splits 74 U.S. clubs to 26 international across seven countries; the research and writing phase alone took about seven months once the list was set; and several 21st-century clubs made the cut, including Ohoopee Match Club, Tara Iti, The Tree Farm, Friar's Head, and Old Petty at Cabot Highlands. Peper also shares a specific logo-evolution story, Stanwich Club's shift from a plain shield-and-clubs mark to member Dennis Powell's now-iconic witch-on-a-flagstick design.

Peper describes the Emergency Nines section as a home for both near-misses and "sacred-cow" logos that fell off the main ballot. Full interview at Golf Today.